SEO isn’t a one-time task — it’s an ongoing process. Search algorithms change frequently, and so do competitors’ strategies. Businesses that don’t perform regular audits or track keyword rankings often fall behind unknowingly.
You should:
- Monitor your keyword rankings weekly.
- Review analytics data for bounce rate and conversions.
- Revisit your SEO strategy every quarter.
If you’re not tracking performance, you’re practically running marketing blindfolded.




